Privacy Policy

This Privacy Policy describes how Charisma Towels (“Charisma“, “we“, “us“, or “our“) collects, uses, and shares information about you when you visit our website at www.charisma-towels.com (“Website“), make a purchase, contact our customer service team, or interact with us in other related ways ― including any sales, marketing, or events.

Please take a moment to read this Privacy Policy carefully. If you have any questions about this Policy or our data collection, use, and disclosure practices, please contact us using the information provided at the end of this Policy.

What Information Do We Collect?

We collect information about you directly from you and automatically through your use of our Website.

Information You Provide to Us

The types of information we collect directly from you includes:

  • Contact information such as your first and last name, email address, phone number, and mailing address when you create an account, make a purchase, contact customer service, sign up for our newsletter, or participate in an offer, contest, or survey.
  • Payment information such as your credit/debit card number, expiration date, CVV code, and billing address when you make a purchase.
  • Shopping information such as your preferences, order history, and any other information you provide to complete transactions or communicate with our customer service team.
  • User-generated content such as photos, comments, product reviews, or any other information you submit to our website or social media channels.
  • Other information that you intentionally provide to us, such as your date of birth, household income, number of children, or other demographic information when you participate in surveys, contests, or promotional offers.

Information Automatically Collected

As you navigate our Website, we may automatically collect information through cookies, web beacons, and other technologies, including:

  • Log information such as your IP address, access times, browser type, operating system, the website you visited before ours, pages viewed, and actions taken.
  • Device information such as your computer or mobile device operating system name/version, device manufacturer, model, language settings, unique device identifiers, ad identifiers, and other device-level data.
  • Location information such as your device’s GPS signal, WiFi signal, nearby cell tower signals and Bluetooth beacons to determine your approximate location. Location services must be enabled to capture this data.
  • Usage information such as the features you use, web pages you view, search queries, referring website addresses, and other actions on our website.

How Do We Use This Information?

We use the information we collect for the following purposes:

  • Provide, maintain, improve, and develop relevant features, products, and services.
  • Process orders and payments and fulfill your purchases.
  • Communicate with you about your account, purchases, or our products and services.
  • Analyze how you use our products or services to improve and customize your experience.
  • Send you relevant marketing messages or advertisements for our products based on your preferences, interests, location, or demographic information.
  • Detect, investigate, and prevent activities that may violate our policies or be fraudulent or illegal.
  • Perform statistical, demographic, and marketing analyses to improve our products, understand customer needs and trends, or otherwise build our business.
  • Comply with legal obligations for purposes such as tax reporting or regulatory requirements.
  • With your consent, share information with trusted third party partners such as social media sites, advertising platforms, and analytics services so they can also show you relevant offers and ads.
  • Any other purposes that we disclose at the time you provide information or that are outlined herein.

When Do We Disclose Your Information?

We will not disclose your personal information to third parties without your consent, except in the following circumstances:

  • To service providers, suppliers, agents, and partners who assist us in operating our business, Website, marketing campaigns, fulfillment services, and other activities. These parties only have access to the information needed to perform these business functions and are required to protect your data privacy.
  • To comply with legal requirements, law enforcement or national security issues, or other legal processes, requests, or obligations.
  • To protect our rights, users, systems, and services from harm caused by illegal activities or other misconduct.
  • To defend ourselves against claims or allegations.
  • If we ever undergo reorganization or merge with another organization, your information may be transferred to the successor organization. You will be notified of any such changes.

We do not sell or rent your personal information to third parties for marketing or advertising purposes without your explicit consent. Any third parties who access your information must abide by data privacy regulations protecting your rights.

How Do We Protect Your Information?

We take all reasonable precautions to protect your information. All data exchanged between you and our Website is encrypted using industry-standard encryption protocols. We monitor our systems for vulnerabilities and attacks and regularly review and update our security policies and practices.

Despite these efforts, no data security measures can guarantee 100% security. You should take steps to protect against unauthorized access to your password, device, and account by, among other things, signing off after using a shared computer, choosing a robust password that nobody else knows or can easily guess, and keeping your log-in and password private. We are not responsible for any lost, stolen, or compromised passwords, or for any activity on your account via unauthorized password activity.

Children’s Privacy

Our website is not directed to children under 18. We do not knowingly collect personal data from anyone under 18 years of age. If we determine that any user is under 18, we will promptly delete their data from our system. Please contact us if you believe we may have collected information from a child under 18.

Your Data Rights and Choices

You have certain rights and choices when it comes to the personal information we collect. These include:

Access/Update/Correct. You can access, update or correct inaccuracies in your personal data by logging into your online account or contacting customer support. You may request to review a copy of the data we hold about you.

Delete. You may request that we delete your personal data unless we are legally required to retain it. Note that we cannot delete your data when it relates to an outstanding transaction or account issue.

Restrict. You may ask us to restrict the processing of your data in certain circumstances. There may be situations where we are not required to agree with your request.

Object. You can object to the use of your personal data where that processing is based on our legitimate business interests. However, we may continue processing if we have compelling grounds to do so.

Portability. You can ask for a copy of your data for transfer to another organization. Any such transfers will be at our discretion.

Emails. You can opt out of non-essential emails such as marketing messages by using the unsubscribe link. We will still send you transactional and legal emails.

Do Not Sell/Do Not Track. You may be able to limit the sharing of your data with third party sites and partners through your browser settings by enabling the “Do Not Track” setting or electing not to share data when prompted.

To exercise any of the above rights, please contact our Data Privacy Team at the contact information provided below. When contacting us with such requests, we may verify your identity before acting on your instructions.

Retention of Your Data

We will retain your personal information as long as you maintain an active account/order with us. If you close your account/order or request account deletion, we will generally delete your data within 30 days, though some data may be retained as necessary to enforce our agreements, resolve disputes, prevent fraud or abuse, comply with legal requirements, or for other limited purposes.

International Data Transfers

We are headquartered in the United States with local operations around the world. By using our website or providing any personal data to us, you expressly consent to the transfer and processing of that data in the United States and other jurisdictions as determined by Charisma Towels and its service providers. These jurisdictions may have privacy laws less stringent than your home jurisdiction.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time as our data practices evolve. If we make any material changes, we will notify you by email or through notice on our website prior to the changes taking effect. We encourage you to review this policy periodically to stay up to date about our privacy practices.

How to Contact Us

If you have any questions about this Privacy Policy or your rights, please contact our Data Privacy Team at:

Email: [email protected]

Phone: (800) 555-0123

Address: Charisma Towels Privacy Team
123 Towel Drive
Cottonville, CA, 90210

Cookie Policy

A cookie is a small piece of data sent from a website and stored on your computer or mobile device. Cookies help us provide important site features and functionality so you can shop and browse more easily.

We use the following types of cookies:

  • Strictly Necessary Cookies – These cookies are required for basic site functionality like keeping you logged in, protecting your data, and website security.
  • Performance/Analytics Cookies – We use tools like Google Analytics to collect information about how visitors use our site. This data helps us improve the performance and design of our website. The data collected is aggregated and anonymous.
  • Functional Cookies – We use cookies to provide additional features and functionality such as remembering items in your cart, order shipping preferences, identifying you when you return to the site, and customizing content for you.
  • Targeting Cookies – These cookies collect browsing data so that we can tailor ads relevant to your interests on our site or on third party sites.

Most web browsers allow you to modify your settings to notify you when cookies are set or to block cookies completely. Please note that restricting cookies may impact the functionality of our site.